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Branded Interactions
Marketing Through Design in the Digital Age
ISBN: 9780500023709
(HB - E)
€
Digital design plays a crucial role in how customers experience a brand. However, corporate websites and online shops are only part of interactive brand identity
Marco Spies and Katja Wenger are partners at think moto, a Berlin-based design consultancy, and co-founders of two highly successful tech start-ups.
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