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JAAR > 2015
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Bottega Veneta

Art of Collaboration

ISBN: 9780847846030 (HB - E)

This richly illustrated book features some of today's brightest visionaries working in fashion photography, interpreting Bottega Veneta's modernist aesthetic and material elegance. ?In 2005, Bottega Veneta's creative director, Tomas Maier, launched the "Art of Collaboration"--a project that invites a world-renowned photographer or contemporary artist to collaborate with Maier on the Italian brand's campaign for each season. With more than 500 photographs, this richly illustrated book chronicles each collaboration since 2005. Divided by each seasonal campaign from 2005 to 2015, this sumptuous feast for the eyes documents the collaborations between Maier and today's most creative and seminal photographers and artists, including Lord Snowdon, Patrick Demarchelier, Annie Leibovitz, Peter Lindbergh, Steven Meisel, Robert Longo, Bruce Weber, Nan Goldin, Nick Knight, Philip-Lorca diCorcia, and more. These creative individuals translate Bottega Veneta's cool, understated, no-logo elegance into exquisite and beautifully cinematic campaigns season after season. Maier, whose rEsumE includes positions at Sonia Rykiel and HermEs, joined Bottega Veneta in 2001 as creative director and was charged with resuscitating the once storied but almost bankrupt brand. His brilliant and understated design sensibility, a mix of restraint and passion that has become the hallmark of the Bottega Veneta line, would ultimately restore financial success while catapulting the brand to the very top of the fiercely competitive luxury-goods world.



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