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New Absolute Appeal
Direct Mail Design
ISBN: 9784756240163
(HB - E)
€
Appeal shows a variety of direct mail ideas that have succeeded in captivating the target audience; some incorporate gimmicks to surprise the recipients, unique shapes, or fine materials. This collection covers a wide range of "direct mails" including seasonal greetings for customers, debut announcement for new merchandise, exhibition announcement, opening party invitation and more.
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