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Start from Scratch
Big Branding for Small Businesses
ISBN: 9789887684497
(HB - EN)
€
Showcasing remarkable and memorable branding projects crafted with limited resources and a shoestring budget, Start from Scratch celebrates the ambitious businesses and entrepreneurs that create bold narratives on a small scale.
When faced with limited resources and a shoestring budget, how do small businesses devise strategies to make their brand stand out in the competitive business landscape? Delve into a remarkable collection of visual and brand identities crafted by ambitious small enterprises from around the globe, complete with memorable brand experiences designed by aspiring entrepreneurs in order to carve out a distinctive niche in the market.
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