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Supermaker

Crafting Business on Your Own Terms


  • Chronicle - Prism
  • by Jamie Schmidt
Jaime Schmidt started out making natural products in her kitchen and in just seven years, turned her brand into a house­hold name and banked a check from Unilever with more zeroes than she had ever dreamed possible-without sacrificing the integrity of her product or her creative vision. Following her growth from farmers market stand to international brand, Supermaker is a riveting mix of inspiration, the honest airing of mistakes, and indispensable instruction.

ISBN 9781452184869 | E | HB+
€24,50
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Publisher Chronicle - Prism
ISBN 9781452184869
Author(s) Jamie Schmidt
Publication date May 2020
Edition Hardback with dust jacket
Dimensions 210 x 140 mm
Illustrations 12 bw.ill.
Pages 256
Language(s) Eng. ed.
Description

Jaime Schmidt started out making natural products in her kitchen and in just seven years, turned her brand into a house­hold name and banked a check from Unilever with more zeroes than she had ever dreamed possible-without sacrificing the integrity of her product or her creative vision. Following her growth from farmers market stand to international brand, Supermaker is a riveting mix of inspiration, the honest airing of mistakes, and indispensable instruction. This is real talk from an industry disruptor on how to turn passion into profit, with advice on branding, product development, social media mar­keting, manufacturing, PR, and customer engagement. The first book to speak directly to creatives who are ready to go from maker to magnate, Supermaker is poised to galvanize the future of entrepreneurship.