Icons of Style

Once a functional piece of workwear, denim has long since taken its place as a global style icon - but a small handful stand tall above the rest. This comprehensive collection looks at the most iconic denim ever created, from the original Levi's 501s, through the birth of Japanese denim and up to the modern brands that have made denim the streetwear staple it is today - Evisu, Edwin, Momotaro, the list goes on...

With photography and detailed analysis throughout, Icons of Style: Cult Denim traces the history of denim through its most iconic pieces, from rugged workwear to hand-crafted selvedge, making it the ultimate stylish accessory for the discerning man.