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Store Design

Experience-Based Retail


  • Images (ACC)
  • by Brendan MacFarlane
  • 9781864708042 | E | HB
Nowadays, the similarity and uniformity of products and service cannot meet the personalised demands of customers. To meet the requirements of customers in recent years, the design of retail stores has changed dramatically, particularly in designing the retail experience.

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Publisher Images (ACC)
ISBN 9781864708042
Author(s) Brendan MacFarlane
Publication date October 2018
Edition Hardback
Dimensions 300 x 230 mm
Pages 240
Language(s) Eng. ed.
Description
Nowadays, the similarity and uniformity of products and service cannot meet the personalised demands of customers. To meet the requirements of customers in recent years, the design of retail stores has changed dramatically, particularly in designing the retail experience. This book analyses a variety of case studies to outline how designers are crafting an experience within the space, from organising store layout to designing enticing product displays. Projects in the book cover industries ranging from wine to furniture to electrical appliances. This book provides both useful references and inspiration for professionals and students.