The Fashion Design: The Complete Guide

Through a series of critical and informative chapters covering historical and contemporary theory, The Fashion Design Reader explores the multi-faceted nature of fashion design and its associated contexts, processes and methodologies. This colour illustrated book takes a practical look at more advanced approaches to fashion drawing, working with colour media, computer-aided design for fashion, research processes, working with sketchbooks to develop and evaluate creative ideas and building collections. Pattern making and manufacturing processes are also considered in relation to formulating and creating prototype samples in the design studio. Understanding the external fashion market environment and its seasonal nature is considered in relation to professional contexts that include how to interpret and understand a design brief, targeting and preparing a fashion portfolio for an interview and defining career goals for professional employment opportunities.