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Bi-Scriptual
Typography and Graphic Design with Multiple Script Systems
- Niggli
- by Ben Wittner
More Information
Publisher | Niggli |
---|---|
ISBN | 9783721209822 |
Author(s) | Ben Wittner |
Publication date | June 2018 |
Edition | Hardback |
Dimensions | 315 x 210 mm |
Illustrations | 300 col. & bw ill. |
Pages | 336 |
Language(s) | Eng. ed. |
Description
As a result of globalization and in- creased interaction across countries and cultures, multilingualism is becom- ing increasingly important all around the world. Script, as the most impor- tant conveyor of confirmation, plays a major role in this development. Design- ers are more and more faced with the challenge of creating designs that not only combine various languages but two or even more writing systems.
At first, Bi-Scriptual discusses on a theoretical level questions such as the sociocultural relations between various writing systems and the increasing importance of sociocultural communi- cation. Following a general section on the practical application of bilingual design, experts of the concerned lan- guages compare eight writing systems with the Latin script. This part also contains topical interviews and practi- cal examples of more than 100 design- ers that show the various possibilites of creating designs incorporating different writing systems side by side.
Bi-Scriptual