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Birkenstock
The Evolution of a Universal Purpose and Zeitgeist Brand
- Prestel
- by Andrea H Schneider-Braunberger
The remarkable story of a shoemaking dynasty that goes back to 1774. This book not only sheds light on the zeitgeist phenomenon that is BIRKENSTOCK but also provides an insight into the entrepreneurial energy behind the brand, which ultimately catapulted it into the league of global lifestyle brands. This book is also a profound, varied, and knowledgeable account of 250 years of history; coinciding with the 250th anniversary of the shoemaking tradition.
ISBN 9783791393322 | EN | HB
€65,95
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| Publisher | Prestel |
|---|---|
| ISBN | 9783791393322 |
| Author(s) | Andrea H Schneider-Braunberger |
| Publication date | April 2024 |
| Edition | Hardback |
| Dimensions | 227 x 150 mm |
| Illustrations | 70 bw.ill. |
| Pages | 464 |
| Language(s) | English ed. |
Birkenstock
€65.95