Yuni Yoshida Works 2007-2019

A deep dive into the endlessly creative world of renowned Japanese art director Yuni Yoshida.

As one of Japan’s most active art directors, Yuni Yoshida is a master of making commercial work feel like art. Armed with a knack for optical illusions and an uncompromisingly playful vision, Yoshida’s perspective never fails to leave a powerful impact. From creating eye-catching adverts for the likes of Tokyo Fashion Week, Shiseido, Disney and Hello Kitty, to creating music videos, album covers and posters for TV shows, her diverse output is now considered so editorial that it is exhibited in galleries across Asia.

This richly illustrated catalogue is a compendium of Yoshida’s most creative and inspiring work. A bestselling book in Japan, it is now available to the international trade for the first time.